If you’ve got it, haunt it: Halloween 2020 costume trends

This year’s Frightgeist is a real treat. From cats in taco costumes and baby sharks to Supergirl and fun flamingos, we just couldn’t wait until Oct. 31 to start the festivities.

No matter how you’re celebrating this year, Halloween is the perfect reason to ditch the quarantine couture and get dressed up in some spook-tacular attire. To give you some ideas as holiday prep begins, we took a look at what costumes were trending last month in the United States.

Your favorite frightful fashions

This September’s trending Halloween costumes are action-packed: Martial arts gurus and dungeon masters take the lead, followed by Jedis and cowgirls that are out of this world—literally. 

  1. Cobra Kai
  2. Dungeon Master 
  3. The Mandalorian 
  4. Space Cowgirl 
  5. Trolls 
  6. Belle 
  7. Marshmello 
  8. Inflatable shark 
  9. Firefighter
  10. Sanderson sisters 


Cool costumes for kids

Which witch will be the go-to Halloween costume for kids this year? Three of the top 10 trending costumes for kids last month are famous witches. But if that’s not your thing, bats and werewolves are two fright-astic options. 

  1. Supergirl 
  2. Flamingo 
  3. Hocus Pocus 
  4. Witch 
  5. Glinda 
  6. Robot 
  7. Maui
  8. Bat 
  9. Sally 
  10. Werewolf 

We also took a look at the most-searched costumes across the U.S. in September, including costumes for couples, babies and pets. 


Thinking of coupling up?

Several classic couples kept their spots in 2020: Bonnie and Clyde, Lilo and Stitch as well as The Fairly Oddparents’ Cosmo and Wanda are the top three most-searched couples costumes for the second year in a row. If you want to change it up, options like  “Lydia and Beetlejuice” or “Coraline and Wybie” are new to the list.  

  1. Bonnie and Clyde
  2. Lilo and Stitch
  3. Cosmo and Wanda
  4. Coraline and Wybie
  5. Lydia and Beetlejuice
  6. Mario and Luigi
  7. Woody and Jessie
  8. Angel and Devil
  9. Phineas and Ferb
  10. Sharkboy and Lavagirl

Put your pets on parade 

What’s cuter than a cat wrapped in taco or a Corgi dressed as a dinosaur? Last month’s most-searched pet costumes will definitely have our pets earning some treats this Halloween—no tricks required.

  1. Cat taco 
  2. Corgi stegosaurus 
  3. Twinkie 
  4. Beetlejuice 
  5. Fish 
  6. Woody dog 
  7. Chucky
  8. Frog 
  9. Pumpkin 
  10. Raccoon 

Babies can say “boo!,” too

Lions, tigers, and baby sharks—oh my! Baby animals could make the perfect costume for little ones this Halloween. 

  1. Baby shark 
  2. Baby Yoda
  3. Baby pumpkin 
  4. Boss baby 
  5. Baby dinosaur 
  6. Baby Olaf 
  7. Baby chicken 
  8. Baby tiger 
  9. Baby bat 
  10. Baby lion 

For more of what people are searching in your city and around the country, check out our interactive Frightgeist map. Witch-ing you a Happy Halloween!

By Simon Rogers, Data Editor, Google News Lab

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